Business Development Senior Manager - Ethnic Markets/PR
Company: Del Monte Foods
Location: Mcallen
Posted on: April 24, 2024
Job Description:
Company and Position Information:Del Monte Foods, Inc. (DMFI) is
a multi-national food company headquartered in Walnut Creek, CA,
with a powerful portfolio of brands, including iconic Del Monte,
Contadina and College Inn. Our premium-quality meal ingredients,
snacks and beverages can be found in six out of ten U.S.
households.At Del Monte Foods, we believe in supporting one
another. In helping our people shape their own careers - in letting
them grow outward, upward and across disciplines. We are tending to
the greater good, providing accessible, nourishing, great-tasting
food for all. We are Del Monte Foods - Growers of Good.The salary
range for this role is:$114,725.52 -
$206,420.24Responsibilities:The Business Development Senior Manager
Ethnic Markets & Puerto Rico will lead penetration and development
of the important Ethnic business, not only within the contiguous
United States but also its territories, specifically, Puerto Rico
and tangentially Canada.Focus will include the Asian channel,
capitalizing on the strong demand among the large US Filipino
community for the imported products of Del Monte Pacific Limited
(DMPL), and other growing Ethnic channels, specifically the
Hispanic segment. Del Monte is an iconic brand in the Philippines
and Puerto Rico. DMPL & DMFI dominate many categories including
canned juices and juice drinks, canned fruit, tomato ketchup,
tomato sauce, pasta sauces and pasta.This role will be responsible
for expanding reach and distribution to all Ethnic consumers in
defined territories above, supplementing the Ethnic product
portfolio with new products, produced either at the 6 DMFI plants
and/or sourced from high quality 3rd party producers.This role will
also provide support, guidance, and insight behind the expansion of
the DMPL portfolio into targeted traditional Retail, Mass, and
Alternative channels as well as Center of Excellence support to
selected regional and national retailers.Key Responsibilities
Include:Sales and Marketing Planning
- Analyze the Asian, Hispanic and other Ethnic markets within
North America and Puerto Rico and the DMPL product range and
economics to develop and gain approval for a Multi-year Business
Plan for developing profitable sales of all DMPL & DMFI
products.
- Provide strategic input, reflecting marketplace and customer
requirements into the Del Monte Foods AOP/marketing planning
process. The input should focus on trade marketing strategy/tactics
and result in a final plan that can be executed with customers to
achieve company objectives.
- Establish local market priorities, objectives-and strategies to
develop market/account plans that deliver DMFI's objectives within
defined Corporate/Brand strategies.Sales Execution
- Establish strong direct relationships with retailers while
developing a network of effective distributors.
- Direct and manage distributors and key retail groups to
assigned territories within North America & Puerto Rico to
implement account plans to achieve AOP volume objectives and key
sales priorities (distribution, pricing, shelving, and
merchandising).Resource Development and Deployment
- Leverage and engage appropriate levels of internal and external
DMFI cross functional resources to be prioritized and deployed
against key initiatives to achieve business objectives.
- Identify volume and profit opportunities that can be realized
through improvements in supply chain, product sourcing or new
category entry.
- Evaluate alternative AEM Sales structure to optimize customer
penetration and coverage.Trade Spending
- Manage all aspects of trade spending to ensure DMFI funds are
utilized in an effective and equitable manner consistent with Brand
promotional strategies to achieve sales, marketing, and financial
objectives.
- Review and evaluate trade promotion results and
propose/recommend future marketing activities.Customer Development
- Develop new and expand existing business in Retail and
tangentially, Ethnic Foodservice accounts by focusing on adding
value and facilitating the execution of strategic initiatives to
achieve an on-going competitive advantage in the Ethnic
Channel.Administration
- Maintain timely and accurate item level volume forecasts to
ensure product availability across DLM distribution network.
- Effectively manage administrative responsibilities including
information requests, competitive intelligence, results tracking
and analysis, expense reports, deduction management, etc.
- Works hand-in-hand with Commercialization and Customer Support
to provide timely order fulfillment and appropriate documentation
to meet area shipping requirements including but not limited to
labeling, formulation, sku set up, etc.Other
- Provide Center of Excellence Support to fellow BDMs towards
Ethnic product initiatives in selected regional and national
retailers on as needed basis.
- Participate in other special projects and assignments as
required.Del Monte Foods Leadership Behaviors:As leaders we:Ground
Our Teams
- Connect our teams to a clear strategy.
- Provide the support our teams need for success.
- Hold ourselves and our teams accountable.Create the Climate
- Solve problems together with our teams.
- Enable smart risk taking.
- Empower our teams to make decisions and take action.Nurture the
Good
- Are intentional about building trust.
- Lead with empathy.
- Grow and develop our teams.Qualifications:
- B.A/B. S in Business Administration or related field; MBA
preferred.
- Minimum of 3-5 years of sales/marketing experience within the
U.S. in Asian / Ethnic food channels
- Previous experience working in CPG and/or manufacturing
environment preferred. Experience in retail/foodservice a
plus.
- Driven and highly results oriented. Entrepreneurial
mindset.
- Strong selling and sales relationship skills.
- Keen business mindset. Able to set clear strategic goals and
make financially backed recommendations.
- Bilingual in Asian language (Korean, Tagalog (Filipino) or
Chinese) or Hispanic language; verbal fluency is preferred.
- This position will require 50% domestic travel across East and
West Coast as well as Puerto Rico.WE OFFER:
- Competitive salary.
- Comprehensive benefits package including Medical, Dental,
Vision, and 401(k).Please be advised that your application is not
complete until you fill out, sign, and submit an Application for
Employment for a specific position for which Del Monte Foods, Inc.
is actively recruiting. Your application must reflect that you
possess the required qualifications for the position.No sponsorship
is available for this position.No agencies or 3rd party
vendors.
Keywords: Del Monte Foods, Mission , Business Development Senior Manager - Ethnic Markets/PR, Executive , Mcallen, Texas
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